000 | 00651nam a2200229 a 4500 | ||
---|---|---|---|
001 | 20110609014754184 | ||
003 | eos | ||
005 | 20180705130030.0 | ||
008 | 110131s19uu xx 00 eng d | ||
020 | _a978-607-15-0276-6 | ||
082 | _a658.8 CAT Sp. | ||
100 | 1 | 0 | _aCateora, Phillip. |
245 | 1 | 0 |
_aMarketing internacional / _cPhillip R. Cateora, Mary C. Gilly, John L. Grahm. |
250 | _a14a.ed. | ||
260 | 0 |
_bMexico, MX : _bMcGraw-Hill, _c2010. |
|
300 | _a712 p. | ||
650 | _aMarketing internacional. | ||
650 |
_aMarketing _xAspectos culturales. |
||
650 | 4 | _aComercio exterior. | |
650 | 4 | _aGlobalización. | |
942 |
_cBK _2ddc |
||
999 |
_c24250 _d24250 |