| 000 | 00573nam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | 20110609014754184 | ||
| 003 | eos | ||
| 005 | 20180705125728.0 | ||
| 008 | 090202s19uu xx 00 eng d | ||
| 020 | _a978-84-481-5655-8 | ||
| 082 | _a658.8 CRA Sp | ||
| 100 | 1 | 0 | _aCravens, David W. |
| 245 | 1 | 0 | _aMarketing estratégico / David W. Cravens, Nigel F. Piercy, Yago Moreno. |
| 260 | 0 |
_aMadrid, ES : _bMcGraw-Hill, _c2007. |
|
| 300 | _a604 p. | ||
| 650 | _aMarketing--Estudio de casos. | ||
| 700 | 1 | _aPiercy, Nigel F. | |
| 700 | 1 | _aMoreno, Yago | |
| 942 |
_cBK _2ddc |
||
| 999 |
_c23028 _d23028 |
||